
When you play poker via the Internet, you may be surprised that there are other poker sites that look similar to the one you have just joined. It may be because the two sites have the same software. The same software or not, it is likely that the two sites belong to the same poker network.
Some poker networks generate several skins in the form of many poker "rooms" as a marketing strategy. These networks actually own all of the skins. Skins can be compared to a branch or a franchise of a business. Sometimes, the sites will be similar, varying only in color schemes and names. Standalone
poker rooms may also come together to form a network so they can generate more game traffic.
Networking can also be beneficial to players. You can join several rooms coming from the same network with varying bonuses. You can also choose rooms that are more comfortable for you.